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Archive for September, 2008

Seven Ways to Survive a Slow Economy

Posted in Branding, Dog Daycares, Groomers, Innovation, Kennels, Manufacturers, Newsletters, Packaging, Pet Lawyers, Positioning, Publicity, Retailers, Search Engine Optimization, Veterinarians, tagged , , , , , , , , on September 24, 2008 | Leave a Comment »

Product Enhancement/Making a Purple Cow – Can you make a small change to your product or service that will greatly enhance its benefits? Start a dialogue with your customers through a blog, a survey or an online bulletin board. Ask them what could be changed to make your product or service even better. Small changes [...]

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