Social network Pinterest has been creating quite the buzz lately in the media lately. It has been recognized by a new report by RJ Metrics for driving more referral traffic to sites than Google+, Reddit, YouTube, LinkedIn and Myspace combined with over 11 million unique visitors a month. What is Pinterest? It’s a virtual pin [...]
Archive for the ‘Veterinarians’ Category
February Sales and Marketing Themes
Posted in Breeders, Dog Daycares, Email Marketing, Groomers, Kennels, Manufacturers, Marketing, Pet Lawyers, Pet Sitters, Sales, Veterinarians, tagged 7 Lucky Dogs, Dara Turransky, pet business marketing, pet marketing expert, small business marketing on February 1, 2012 | Leave a Comment »
February is here and so is the snow. The Global Pet Expo is this month so pack your bags and head to Florida for a few days of lectures to help you grow your business and building relationships with your peers. Don’t forget to plan out your sales for the month before you leave for [...]
January Sales and Marketing Themes
Posted in Advertising, Breeders, Dog Daycares, Email Marketing, Groomers, Kennels, Manufacturers, Pet Lawyers, Pet Sitters, Veterinarians, tagged 7 Lucky Dogs, Dara Turransky, marketing, marketing collateral, pet business marketing, small business marketing on January 2, 2012 | Leave a Comment »
Happy New Year! Can’t believe that 2011 is over, the year came and went like the wind. The nice thing about a new year is that you can regroup after the holidays and focus on a fresh start. Have you made your resolutions for your business? I like to think of resolutions as more of [...]
Book Review: “Start Something That Matters” by Blake Mycoskie
Posted in 7 Lucky Dogs Culture, 7 Lucky Dogs Philanthropy, Book Reviews, Branding, Breeders, Dog Daycares, Groomers, Kennels, Pet Lawyers, Pet Sitters, Positioning, Veterinarians, tagged 7 Lucky Dogs, cause marketing, Dara Turransky, guerilla marketing, small pet business, word of mouth marketing on December 15, 2011 | Leave a Comment »
September Sales and Marketing Themes
Posted in Advertising, Breeders, Dog Daycares, Email Marketing, Groomers, Kennels, Pet Lawyers, Pet Sitters, Retailers, Veterinarians, tagged 7 Lucky Dogs, Dara Turransky, Email Marketing, pet business marketing, pet marketing expert, pet product marketing, small business marketing, small pet business on September 1, 2011 | Leave a Comment »
Fall is here with kids going back to school, the leaves turn to amber, plum, and golden hues. The Boys of Summer start their playoffs and the nights become nippy again. It’s time to look forward to new products, trade shows, and all of the holidays between now and then. I’m off to SuperZoo this [...]
Things We Love Tuesday: Android Apps
Posted in 7 Lucky Dogs Culture, Breeders, Dog Daycares, Groomers, Innovation, Pet Lawyers, Pet Sitters, Retailers, Veterinarians, tagged 7 Lucky Dogs, pet business, pet business marketing, pet marketing expert, small business marketing, small pet business on August 29, 2011 | Leave a Comment »
I finally joined the 21st century and bought a smartphone to help me stay abreast of projects and my customer’s needs via phone as well as email. Luckily, cool applications are available to help me make the most of my phone and keep my business organized. Here are a few of the apps I put [...]
Things We Love Tuesday – Chase Away K9 Cancer
Posted in 7 Lucky Dogs Culture, 7 Lucky Dogs Philanthropy, Breeders, Dog Daycares, Email Marketing, Groomers, Kennels, Manufacturers, Pet Lawyers, Pet Sitters, Retailers, Veterinarians, tagged 7 Lucky Dogs, canine cancer, Chase Away K9 Cancer, Dara Turransky, pet business, pet marketing expert, The National Canine Cancer Foundation on August 22, 2011 | Leave a Comment »
Daisy, our agency mascot, was diagnosed with kidney cancer in June of last year. The day my husband and I were told the devastating news, we decided to dedicate all of our corporate philanthropy efforts to public awareness and raising funds to rid the world of canine cancer. We chose Chase Away K9 Cancer and [...]
Tradeshow Marketing 101 – Promoting Show Participation (Part Two)
Posted in Breeders, Dog Daycares, Groomers, Kennels, Manufacturers, Pet Lawyers, Pet Sitters, Tradeshows, Veterinarians, tagged 7 Lucky Dogs, Dara Turransky, Global Pet Expo, HH Backer Show, pet business marketing, pet industry, pet marketing expert, small pet business, SuperZoo, trade show marketing on August 11, 2011 | Leave a Comment »
Which media resources should we use to communicate our marketing messages as well as show attendance? The pet industry has three main trade publications that you can buy advertising from to promote your show participation; Pet Age, Pet Business, and Pet Product News. In conjunction with the monthly produced magazines, shows will sometimes print “daily [...]
Trade Show Marketing 101 – Promoting Show Participation (Part One)
Posted in Breeders, Dog Daycares, Groomers, Pet Lawyers, Pet Sitters, Retailers, Tradeshows, Veterinarians, tagged 7 Lucky Dogs, Customer Retention, pet business marketing, pet marketing expert, small business marketing, small pet business, trade show marketing on August 4, 2011 | Leave a Comment »
You decided that participating in a trade show this year will meet your business objectives. Great! Now, you need to decide your messaging, how to promote your participation as well as to how generate foot traffic to your booth. To determine messaging, you need to ask yourself what you wish to accomplish. What are your [...]
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- New article on the blog - "How to Use Pinterest for Your Pet Business". http://t.co/sU5n4koo 29 minutes ago
- @dermagic Dee, Congrats on your speaking engagement at the Pacific Northwest Grooming Show. Hope you and your peeps have a fun weekend! 1 hour ago
- New article on the blog - "How to Use Pinterest for Your Pet Business". http://t.co/XCxwdEcB 2 hours ago
- @wilsonpetdesign Thanks so much for the woofs - we hope you have a fun weekend! -Dara 2 hours ago
- @danielpink Maybe that is why you're so likeable, Dan. -Dara and the pack @7luckydogs 2 hours ago
